GeneSight
A mobile experience that turns your genetic data into clear, educational insights without diagnosis.
My Role
UX/UI Designer in a team of 3 other designers
Company
HudsonAlpha Institute for Biotechnology
Project Duration
Two month internship
The Problem
Genetic data is confusing, overwhelming, and often misinterpreted. How might we reduce cognitive load without compromising clinical accuracy or regulatory
requirements.
The Audience
Consumers are curious about genetic insights and are not patients seeking diagnosis.
The Constraints
Ethical clarity
Non-diagnostic language
Technical Debt
Trust and consent at first-class UX concerns
The UX Principles & Design Goals
1. Trust & Transparency
Users should be able to build confidence by being explicit about what GeneSight does and does not do.
2. User Controls & Consent
Ensure each user feels in control of their data at every step.
3. Calm, Reassuring Visual Language
Reduce users anxiety through tone, color, and spacing.
4. Actionable Without Alarm
Present the insights to users in a way that informs without causing fear.
The Journey Map
This Journey Map clarifies how providers interact with GeneSight
reports, aligning workflow stages with system behavior to reduce
cognitive load while preserving clinical accuracy.
The Mockups
Collaboration & Influence
Partnered with cross-functional stakeholders to design and deliver a visually cohesive application that enables users to explore genetic
data and interpret potential healthy indicators.
Final Thoughts & Reflection
Designing within clinical constraints sharpened my ability to prioritize
clarity over novelty. I learned that in high-stakes environments, reducing
cognitive load is not about simplification alone, but about structuring
information to support confident decision-making.
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